High Commission leverages on Miss World 2024 to promote Cultural Diplomacy
Diplomacy is often referred to as the art by which nations, groups, or individuals conduct their affairs, in ways to safeguard their interests and promote their political, economic and cultural relations.
Cultural diplomacy in particular is a type of soft power that includes the exchange of ideas, information, art, language and other aspects of culture among nations and their peoples in order to foster mutual understanding.